Loop.pH is a London based spatial laboratory experimenting across the fields of design, architecture and the sciences. The studio was founded in 2003 by Mathias Gmachl and Rachel Wingfield to form a new creative practice that reaches beyond specialist boundaries.

As a studio we create visionary experiences and environments that allow people to dream and re-imagine new visions for our future. We explore the role of art and design in public space by working outside of the gallery, museum and laboratory.

Our work speculates on near and far future scenarios as a way to probe at the social and environmental impact of emerging biological and technological futures. The environments we create often synthesise living materials with digital tools, whilst exploring a new role for designers working at an urban scale.

We work with a range of clients on a commission basis, to create brand experiences, public engagement initiatives and deliver talks and workshops Internationally.

Loop.pH Expertise
Brand Experiences

We work with brands to craft space, technology and living matter into visionary experiences that act as an interface between the familiar and the unknown.

Through a highly collaborative and creative process we help companies identify the key insights that could impact their business and develop ‘brand fictions’ to probe into possible futures. We have recently worked with EDF, Swarovski, Lexus Hybrid and Belvedere RED.

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We work on a commission basis for both private and public clients, operating outside of the gallery, museum and laboratory in order to transform public space.

Our work can be found in the permanent collections of the Museum of Modern Art (MoMA), NY, the V&A Museum, London, Fosters Private Art Collection, Geneva and the Bloomberg Collection, London.

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Public Engagement

We collaborate with leading scientists and Institutes to communicate relevant scientific and technological concepts in a broader cultural and social context.

We deliver innovative public engagement initiatives that deal with big issues such as Food, Energy and Water in an urban context.

Some of the people we have worked with are the Medical Research Council, The Mitochondrial Biology Unit, The Centre of the Cell, Creative Partnerships, the Shoreditch Trust and the Audi Design Foundation.

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Talks & Workshops

As educators, we lecture and deliver workshops internationally in a multidisciplinary context. We have taught at some of the leading design and architecture schools such as the Royal College of Art, Central St Martins, The Strelka Institute for Media, Architecture and Design, Parsons Schools of Art & Design, Shenkar College of Engineering, CITA: Center for Information Technology and Architecture.

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